HASKAP - THE SUPERBERRY WITH AN EDGE
Not Your Average Berry – Meet Haskap
Haskap isn’t just another berry—it’s a nutritional powerhouse that outshines the rest. Bursting with deep purple pigments, this ancient superberry is one of the richest natural sources of anthocyanins, the compounds behind its impressive health benefits.
- 3x more antioxidants than blueberries (Rupasinghe et. al., 2012).
- Supports brain function, recovery, and overall vitality (Bell, Williams, 2018).
- Backed by science, grown with purpose.
FUN FACT
Haskap berries have been consumed for centuries in Japan and Siberia, where they were known as the “berry of longevity and vision”—but somewhere along the way, they faded into obscurity. Until now.
The Science Behind Its Superpowers
Haskap’s deep purple color isn’t just for show—it signals its exceptional anthocyanin content, a class of powerful antioxidants known for their health-boosting properties.
But what does that actually mean for You? Let’s break it down:
Brain Boost & Cognitive Protection
Research suggests that anthocyanins improve memory, enhance focus, and protect brain cells from oxidative stress, which contributes to cognitive decline. In a study published in the European Journal of Nutrition, older adults who consumed haskap berry extract showed improved cognitive performance and reduced blood pressure within hours. This means sharper thinking, better concentration, and long-term brain health support.
Faster Recovery & Athletic Performance
Whether you’re crushing a workout or just tackling a long day, haskap berries can aid muscle recovery and reduce inflammation. The antioxidants in haskap, particularly anthocyanins and polyphenols, help combat oxidative stress caused by exercise, meaning less muscle soreness and faster recovery. Studies have shown that these compounds reduce exercise-induced muscle damage and improve endurance performance.
Cellular Protection & Longevity
Haskap berries contain three times the antioxidants of blueberries, making them one of nature’s most potent defenders against free radical damage. Oxidative stress accelerates aging and contributes to chronic diseases, but the anthocyanins and polyphenols in haskap help protect cells, reduce inflammation, and support overall well-being. Research published in the Canadian Journal of Plant Science highlights haskap’s higher antioxidant capacity compared to other commercial berries.
